News (Media Awareness Project) - Australia: Cannabis Posters Target Students |
Title: | Australia: Cannabis Posters Target Students |
Published On: | 2004-04-15 |
Source: | Advertiser, The (Australia) |
Fetched On: | 2008-01-18 12:30:07 |
CANNABIS POSTERS TARGET STUDENTS
POSTERS showing the harmful effects of cannabis on young people are
being taped to toilet doors in cinemas and in shopping centres around
NSW.
The state government hopes that young people out and about these
school holidays will take note of the posters which show the harmful
effects of cannabis on relationships, friendships and fitness.
Special Minister of State John Della Bosca said the posters were first
displayed during the summer holidays and were again targeting students
during these school holidays.
"The messages will appear in bathroom advertising in cinemas and
shopping centres which draw thousands of young people at this time of
year," Mr Della Bosca said in a statement.
"The messages are realistic. They make young people aware of and
recognise their own or their friends' problematic use."
Mr Della Bosca said the posters help reinforce the message that
cannabis is not a harmless drug without consequences.
"(Cannabis) is capable of causing significant health and social
problems and we need to get that message to young people," he said.
POSTERS showing the harmful effects of cannabis on young people are
being taped to toilet doors in cinemas and in shopping centres around
NSW.
The state government hopes that young people out and about these
school holidays will take note of the posters which show the harmful
effects of cannabis on relationships, friendships and fitness.
Special Minister of State John Della Bosca said the posters were first
displayed during the summer holidays and were again targeting students
during these school holidays.
"The messages will appear in bathroom advertising in cinemas and
shopping centres which draw thousands of young people at this time of
year," Mr Della Bosca said in a statement.
"The messages are realistic. They make young people aware of and
recognise their own or their friends' problematic use."
Mr Della Bosca said the posters help reinforce the message that
cannabis is not a harmless drug without consequences.
"(Cannabis) is capable of causing significant health and social
problems and we need to get that message to young people," he said.
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