CHEECH AND CHONG GET IT LEGAL

With a brand new tour, America's pot comedians mix activism with
humor "It's getting closer all the time," says Cheech Marin about
what he calls the "quasi-legal" state of marijuana use in America.
"You can walk down the street of just about any city smoking a joint,
and nobody's gonna hassle you. It's ridiculous that it's not legal.
Sometimes our country has this puritanical element about it that just
pops up like a mutant gene."

"The recreational use of it is what's kept it illegal for a long time
- - any excuse to stomp on people's freedoms," adds Tommy Chong. "We're
really close to legalization, and I think that everybody concerned,
we've gotta keep pushing it off the cliff. We got it up to the top,
now we just gotta push it over and really get it legal, instead of
this don't-ask-don't-tell approach."

On the heels of their hugely successful Cheech & Chong: Light Up
America reunion tour, and with Chong's 2003 federal bust, conviction
and incarceration for paraphernalia trafficking now fading memories,
it's no surprise that the duo would crank it up a notch in the
ongoing battle for legalization. The national laws surrounding pot
use are in their death throes, and who more fitting than the iconic
comedy team to deliver the coup de grace? The press release for the
forthcoming 17-city Cheech & Chong: Get It Legal tour reads, "Cheech
and Chong are fusing comedy and activism as a means of bringing
attention to the harm caused by marijuana prohibition." But comedy as
activism is nothing new for these American originals, whose major
contribution was forging drug humor into a cultural institution.

"Obviously that's the history of our lives," says Marin, more than
four decades after teaming up with Chong. "Our comedy shows the
lighter side of this whole drug situation, especially marijuana. We
choose to make fun of it and show the lighter side of it rather than
the clenched fist-inyour-face approach. We're just trying to make
people laugh. Laughter is the ultimate cure for anything that ails
us. Must be far as politics goes, we're not into politics - we're
into laughter."

Chong couldn't agree more: "Instead of just going out and being
funny, our show - thanks to the government - now has a message, and
the message is that even though we're laughing, what we're doing is
illegal. Until we change those laws, we're all at the mercy of the
law enforcement community. We can be arrested and we can be searched.
So we're asserting our rights as American citizens to pursue
happiness so we don't have to be worried about being arrested for,
really, taking our medicine."

Spawned from the counterculture, Cheech and Chong found their winning
niche as a comedy stage act in the late 1960s, opening concerts for
major rock bands like the Rolling Stones and Santana. By 1971, music
producer Lou Adler had discovered the duo, and between 1971 and 1985,
nine hit comedy albums followed. Nominated for four Grammys over the
years, Cheech and Chong won Best Comedy Album for their 1973 release,
Los Cochinos. Then came the movies. The first of eight successful
films, 1978's Up In Smoke ranked as the highest-grossing comedy for
that year, roping in more than $100 million. But by the mid 1980s,
after reaching the pinnacle of success, Cheech and Chong entered what
eventually mutated into a 25-year hiatus as they took diverging career paths.

"We both knew that we could do it as long as we wanted, but we had
done it for so long that we were sick of each other," says Marin.
"You know, we were together for 17 years. That's a long time,
especially in comedy. With a duo, compromise is what drives it; at
some point, after a bunch of success, you getsick of compromising."

Then finally, in June of 2008, after years of false starts and rumors
of possible reunions and phantom movie deals, the duo officially
announced a new tour along with a new film in serious discussion.

"We'd been trying to get together for a long time," says Chong. "When
Cheech was ready, I wasn't. When I was ready, Cheech wasn't. With
Cheech and Chong it was always very cosmic. Everything came together
when it was supposed to. He sort of ran out of projects. I kinda ran
out of projects, and we looked at each other and said, 'Here we are.
Let's do it.'" What followed was performance after sold-out
performance as America's sorely missed dope humorists once again hit
the road, reigniting the old stage shows that had brought them their
initial renown, doing vintage favorites like "Ralph and Herbie,"
"Earache My Eye," "Let's Make a Dope Deal," and "Pedro and the Man."
According to both Chong and Marin, reuniting after so many years was
a matter of instant chemistry.

"It was so simple it was almost frightening," says Chong. "It's a
funny thing; people remember us from 20, 30 years ago, and now we're
totally different people. But for some reason it all worked. I don't
know what it is, but it worked. Itwas so easy, and we were both
surprised. It took about five minutes."

"It felt like we had been away for 30 seconds and not 30 years," adds
Marin. "That's the amazing part about Cheech and Chong - that stoner
force [laughs]. You can't argue with it."

Nor can you argue with the idea of a new doper film. Cheech and Chong
are about to become animated characters in Cheech and Chong's Smokin'
Animated Movie. Back in 2008, the animators at Chambers Bros.

Entertainment joined up with the producers at Big Vision
Entertainment, soon acquiring the rights from Lou Adler to animate
some tracks from Cheech and Chong's classic albums.

"It's flash animation of a selection of our old record bits," says
Marin. "It's interesting to hear them after so long. And the funny
thing is that the voice track is much more sophisticated than the
animation, and you can really see how layered and how subtle and
dense we made those recordings. They're coming out really well."

"It started out as a simple little project and has mushroomed into a
featurelength movie," adds Chong. "We're 70 percent finished. I'm not
really surprised that it's so good because when Cheech and I did the
albums back in the day, we just went in with a clear mind and
clearconscience and had a good time. And so now it's visual and we're
still alive. It's really an exciting project."

For Cheech and Chong, it's always been about passing the torch, and
the new animated film only reignites the stoner humor tradition for
new initiates in the digital age. But there's something else too -
some other ingredient that gives Cheech and Chong a
multi-generational appeal that has lasted for what will soon amount
to five decades.

"It feels right. It feels natural. We get the same feeling now that
we've always got from the people," says Marin, explaining the
phenomenon. "It's the exact same reaction from the day we started.
It's amazing when I look out into the audience; 80 percent of the
audience is between 30 and 40, which means most of them were not
alive the last time we were on stage. I see a lot of other acts, and
there's nobody like us. Nobody has lasted so long and then come back
30 years later and done a sell-out national tour. We're not
threatening, but we don't shy away from anything either. We confront
all these issues in a very footsoldier-of-the-revolution point of
view. This pot thing kinda goes across every generation. Everybody
can relate to it."