WE'RE NOT A HEAD SHOP

Re Reefer blandness: Pot goes mainstream, Oct. 15.

I would like to take a moment to congratulate The Star and feature writer
Mitch Potter on a job well done in their representation of the modern day
cannabis issue. Although the article's content was excellent, I would like
to point out that the caption accompanying my photograph is exactly the
type of misrepresentation we have been trying to overcome these past six
years. We are not a "high end head shop," we are a "high end HEMP shop" or
"Cannabis culture shop."

The difference is important. The difference is what we don't sell. Although
we do stock a large selection of herbal smoking accessories, we do not sell
"drug paraphernalia." Our shop caters to a diverse clientele and features
an extensive selection of hemp clothing, cosmetics, foods and accessories
from around the world.

Robin Ellins
Toronto