News (Media Awareness Project) - CN BC: Surrey School Vehicles Tell Kids: 'Say No To Meth' |
Title: | CN BC: Surrey School Vehicles Tell Kids: 'Say No To Meth' |
Published On: | 2007-02-01 |
Source: | Cloverdale Reporter (CN BC) |
Fetched On: | 2008-01-12 16:31:31 |
SURREY SCHOOL VEHICLES TELL KIDS: 'SAY NO TO METH'
Talk to your kids about drugs, you might save their life. That's the
message from Surrey School District #36, the City of Surrey, and the
Province of BC. They hope to get that message out through a campaign
with School Fleet Media and partners Career Gate Community College
and the Surrey Board of Trade.
Recently the team unveiled a new school vehicle ad campaign to get
people talking about the dangers of Meth and to promote the new
resource center at www.no2meth.ca.
"We want to try to prevent anyone from using Meth," says Dennis
Isbister of School Fleet Media. He says, "I first became aware of
Meth and what it could do when I saw a girl screaming as if she was
trying to get rid of all the bones in her body from the inside out. I
asked someone what was wrong with her, and was told she was a Meth addict"
Further investigation through the Surrey Crime Prevention Society and
others prompted him to take action via his company and the new
vehicle ad campaign. "It scared the heck out of me," the former
Canada Council rep says. If the ads featured on vehicles spark
awareness of this mind altering, destructive, and easily produced
plague while driving on highways and school grounds, he feels it will
be a good start to fighting the problem. The ads feature phone
numbers and the website address where parents, students, and teachers
can get information and help. People can also report drugs use or
illicit sales.
Methamphetamine is an extremely potent drug on its own, but it's often laced
With other compounds. Addiction can happen with one use, and it can
turn a life around permanently by altering the brain and thinking.
"We want to say no2meth and you can find out what to say at the new
website at www.no2meth.ca ," says this Surrey father and businessman
referring to the new website.
Talk to your kids about drugs, you might save their life. That's the
message from Surrey School District #36, the City of Surrey, and the
Province of BC. They hope to get that message out through a campaign
with School Fleet Media and partners Career Gate Community College
and the Surrey Board of Trade.
Recently the team unveiled a new school vehicle ad campaign to get
people talking about the dangers of Meth and to promote the new
resource center at www.no2meth.ca.
"We want to try to prevent anyone from using Meth," says Dennis
Isbister of School Fleet Media. He says, "I first became aware of
Meth and what it could do when I saw a girl screaming as if she was
trying to get rid of all the bones in her body from the inside out. I
asked someone what was wrong with her, and was told she was a Meth addict"
Further investigation through the Surrey Crime Prevention Society and
others prompted him to take action via his company and the new
vehicle ad campaign. "It scared the heck out of me," the former
Canada Council rep says. If the ads featured on vehicles spark
awareness of this mind altering, destructive, and easily produced
plague while driving on highways and school grounds, he feels it will
be a good start to fighting the problem. The ads feature phone
numbers and the website address where parents, students, and teachers
can get information and help. People can also report drugs use or
illicit sales.
Methamphetamine is an extremely potent drug on its own, but it's often laced
With other compounds. Addiction can happen with one use, and it can
turn a life around permanently by altering the brain and thinking.
"We want to say no2meth and you can find out what to say at the new
website at www.no2meth.ca ," says this Surrey father and businessman
referring to the new website.
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